A fake image of Guy Sebastian with a black eye has gone viral on social media – and clicking on it takes users to a scam website.

The Australian singer, 43, was seen with a swollen and bruised eye in an AI image that popped up as a YouTube ad on Tuesday.

It is accompanied by an alarming caption that reads: ‘The whole country is in the [sic] state of shock after yesterday’s news.

‘Guy Sebastian says goodbye to his normal life. The police have arrested him.’

Clicking on the ad takes users to a scam website, which attempts to get their personal details.

A fake image of Guy Sebastian with a black eye (pictured) has gone viral on social media – and clicking on it takes users to a scam website. The Australian singer was seen with a swollen and bruised eye in an AI image that popped up as a YouTube ad on Tuesday

Daily Mail Australia has reached out to Guy Sebastian for comment.

Guy is one of Australia’s most recognisable music stars, and his image is likely being used to lure unsuspecting users due to his high public profile.

It is the second time in the past month the singer’s image has been used by scammers, after a similar picture of him with a black eye was shared in June.

While the picture was clearly fake, many Reddit users questioned why they were seeing the image online.

‘Anyone else getting spammed with weird fake Guy Sebastian news story ads?’ one person asked.

‘I wonder how they choose what celeb to target. Someone enough people know to maybe be interested, but not know well enough to know it’s bull***t,’ another wrote.

It comes after Guy recently recalled the time he was held at gunpoint by multiple police officers in Los Angeles on suspicion of grand theft auto.

The Australian singer said a knee was placed on his body while a gun was pressed against his face into ‘wet concrete’.

It is the second time in the past month that the singer’s image has been used by scammers, after a similar image of him with a black eye (pictured) was shared in June

Guy is one of the Australia’s most recognisable music stars, and his image is likely being used to lure unsuspecting users due to his high public profile

During an interview on Nova’s Smallzy’s Surgery with Kent ‘Smallzy’ Small in April, Guy recounted his terrifying ordeal.

The incident, which occurred in 2011 when Guy was living and working in the United States at age 29, was confirmed by his management to the Sydney Morning Herald at the time.

Guy told radio host Smallzy his car – ‘bought on eBay’ – was illegally towed by a dodgy company and taken to an undisclosed location without telling him.

The company was attempting to exploit a legal loophole, which allowed them to sell impounded cars if they were not claimed by the owner within three months.

Upon picking up his car from the impound lot, Guy called police to notify them that the car was no longer missing or stolen.

After 45 minutes of being left on hold, Guy decided to drive to a local car wash while he waited to speak to police.

‘One police car pulls up in the next wash bay. I’m on the phone to the sheriff and I see another pull up. Next, there’s cops with guns drawn, screaming: “ON THE GROUND!”‘ he explained.

The car was still showing in the police system as stolen, as Guy had not yet changed the status.